What Happens When You Don't Take Mother’s Day Seriously

Why Comedy Is the Most Effective Way to Advertise
Most Mother’s Day commercials reach for sentimentality. Far fewer reach for the higher bar of humor. Sure, most of them are at mom’s expense, but the nugget of truth in each of them makes these scenarios hysterical. Below are five of the funniest Mother’s Day commercials of the last few years. Enjoy!
Samsung, “#TextsFromMom”
Twitter, “#MothersDay”
MRY, "Moms Explain What Their Kids Do in Advertising”
War Child Canada, “Mother’s Day Sacrifice”
American Greetings, “World’s Toughest Job”
Mike Johnston is a production executive and advertising creative in Seattle. He is available for freelance consulting, writing and directing. Contact Mike.
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