

The Bloodcurdling Screams from Frightening Content Studios
In the last five years, companies have been racing to pull production and creative in-house. In the last five years, I’ve been asked to fix


15 Amazing Tips That Only Great Comedy Writers Understand
When telling a joke, always try to place a picture in a person’s head. And now you understand why double-entendres don’t get laughs. They on


How to Give Direction, Take Direction and Sometimes Just Get Out of the Way
My first day at MTV wasn’t at MTV. It was at one of the best post-production facilities in New York. Bob was editing a zany promo for my sup


You Don’t Know Jack
I’m sure Jack in the Box thought the same thing when they followed Dick Sittig to his newly formed agency, Kowloon Wholesale Seafood Co. His


Few People Really Understand Why Comedy Sells
There are countless studies on humor’s effect on consumers and why it has a deeper impact on the brain.